Successful retailers understand that fulfilling customers’ ever-changing demand for faster, better and competitively priced products across multiple channels – mobile, in-store, online – requires a comprehensive approach.

Alternative multi-channels are requiring substantial investments in technology, systems and new forms of infrastructure to support these new channels of delivery. To ensure consistency across these channels, retailers must rethink their business processes, streamline order and inventory management, and improve information flow through the entire supply chain.